Giving flight to the joy of reading is what Parag, a Tata Trusts initiative, has set its mind on. And its books, too. With some 680 original stories for children in the 5-16 age group, Parag's books have been published in nine mainstream Indian languages as well as in the tribal languages of Mundari, Bhilori, Pawri and Santhali. These books have been accessed by more than 40 million children — and not a few adults — in schools, community libraries and homes. Nurturing children's literature in the Indian milieu and in Indian languages is Parag's principal goal, and it walks the extra mile to welcome kids from rural and poor backgrounds to the world of reading. Set up in 2005, Parag also supports school and community libraries, has instituted awards for children's literature, runs professional courses and holds events for teachers and librarians.